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Hillsdale College’s Marketing Funnel Analysis

In the conservative nonprofit space, Hillsdale College is a behemoth. They’re routinely one of the highest spenders on Facebook, and their print newsletter, Imprimus, has something like 6 million subscribers. Hillsdale College’s marketing is the best. Because of this, I routinely check the Facebook Ad Library on what their campaigns and funnels look like. In … Read more